walletfunnel@gmail.com

Onchain attribution for growth teams

Know which clicks become funded wallets.

Connect every ad, creator, and campaign to real onchain outcomes—without drowning in dashboards.

Start a free pilot See the product
15 min setupWallet-level ROINo token required
WalletFunnel
Aug 01–14
OVERVIEW

Campaign performance

Live attribution
Tracked spend$5,180↑ 12.8%
Active wallets169↑ 24.1%
Onchain volume$186.4k↑ 31.5%
Attributed volume$186,420 +31.5%
SourceSpendActiveVolumeCPA
XX / @northstarKOL$2,40084$96.4k$28.57
MMeta / RetargetingPAID$1,18063$71.8k$18.73
TTelegram / Alpha RoomKOL$1,60022$18.2k$72.73
Best sourceMeta retargeting$18.73 / active wallet
◆
New conversionSwap · $1,240
Base
PAID ADSKOL CAMPAIGNSWALLET CONNECTSSWAPSDEPOSITSMINTSREAL ROI

THE ATTRIBUTION GAP

Your dashboards stop at the click. WalletFunnel follows the value.

See the full journey from campaign spend to verified onchain action in one clean view.

01
↗

Campaign touchpoint

Ad · Creator · Community

UTM_SOURCE: NORTHSTAR
02
◇

Wallet connected

Consent-based identity bridge

0X7A...92E4
03
⌁

Onchain action

Swap completed · $1,240

VERIFIED ON BASE
04
+31

Retained value

30-day wallet quality

SCORE: 87 / 100
✓ No seed phrases. No custody. No transaction signing.

FROM LINK TO LEDGER

Set it once.
See every outcome.

WalletFunnel gives your team a reliable attribution layer without rebuilding your product analytics.

  1. 1
    Create a campaign link

    Choose the source, spend, and attribution window.

  2. 2
    Map your activation event

    Select a supported action or enter a contract event.

  3. 3
    Watch value appear

    Compare CAC, volume, and retention as wallets convert.

Map your first campaign
EVENT BUILDERDraft saved
First qualified swap
Base ⌄
14 days ⌄
0x2f...91ac ✓ Verified
Swap(address,uint256,uint256) ⌄
AND

amount_usd

is greater than$100
AND

wallet_age

is greater than7 days
+ Add condition
Listening for matching eventsSave event

ONE GROWTH CONTROL ROOM

Built for decisions,
not decoration.

Every view answers one question: where should your next dollar go?

01

UTM + REFERRAL LINKS

Source-to-wallet attribution

Give every ad, creator, community, and referral its own link. See which source creates the wallet—not just the visit.

02

CUSTOM CONTRACT EVENTS

Onchain event tracking

Define the action that matters: swap, stake, deposit, mint, bridge, or any contract event your growth team cares about.

03

VALUE OVER VANITY

Wallet quality scoring

Separate high-intent users from empty wallets using value, frequency, retention, and protocol-specific behavior.

04

ONE CLEAN SCORECARD

KOL performance reports

Compare creators by active wallets, attributed volume, retention, and acquisition cost—ready to share with your team.

THE COST OF GUESSING

Vanity metrics hide expensive mistakes.

Estimate how much budget you could redirect after identifying sources that generate clicks—but not active wallets.

Illustrative estimate based on your inputs, not a performance guarantee.

$12,000
$2k$100k
24%
5%50%
Budget you could reallocate$2,880/mo
Equivalent active wallets*≈ 103
*At an illustrative $28 acquisition cost per active wallet.

START FOCUSED. SCALE CLEANLY.

Meet your users where they transact.

◉BasePilot
≋SolanaPilot
◆EthereumPlanned
⬡More EVMPlanned

EARLY ACCESS PRICING

Prove the signal.
Then scale it.

Start with one real campaign. Keep going only when the attribution earns its place in your stack.

PILOT

$0 / 14 days

For validating one live campaign.
  • 1 project
  • Up to 5 campaign sources
  • 1 conversion event
  • Live onboarding call
Request pilot
FOUNDING PLAN

GROWTH

$149 / month

For lean teams running campaigns weekly.
  • 3 projects
  • Unlimited campaign links
  • 10 conversion events
  • KOL comparison reports
  • 30-day wallet quality
Join early access →

SCALE

Custom

For agencies and multi-product teams.
  • Unlimited projects
  • Custom event volume
  • Multi-client reporting
  • Data export & API
  • Priority implementation
Talk to us

CLEAR ANSWERS

Before you connect anything.

Does WalletFunnel need access to user funds?

Never. WalletFunnel reads public blockchain events and first-party campaign signals. It does not custody funds, request seed phrases, or sign transactions.

What can count as a conversion?

Any event your product can define clearly: wallet connect, swap, deposit, stake, bridge, mint, claim, or a custom smart-contract interaction.

Can I track creators and paid ads together?

Yes. Each source gets its own attribution link, so KOL, paid social, community, affiliate, and owned campaigns can be compared in one view.

Which chains are supported?

The pilot is focused on Base and Solana, with broader EVM support planned. Starting narrow keeps setup fast and attribution reliable.

Is this a replacement for GA4 or an MMP?

No. Those tools explain web and app behavior. WalletFunnel adds the missing onchain layer and connects campaign touchpoints to wallet outcomes.

GET IN TOUCH

Talk to a human.
Follow the build.

Questions, pilot requests, product updates—we’re easy to reach and building in public.

GENERAL & PILOTSwalletfunnel@gmail.comProduct, partnerships, and early accessSUPPORTwalletfunnel.support@gmail.comSetup help and technical questionsINSTAGRAM@wallet_funnelShort product updates and behind the scenesX (TWITTER)@wallet_funnelOnchain growth insights and build updates

YOUR NEXT CAMPAIGN DESERVES AN ANSWER

Stop paying for attention.
Start measuring value.

Bring one live campaign. We’ll help you map the source, conversion event, and first wallet-level report.

14-day pilot · No card required · No custody